High-Impact Video Marketing That Drives Business Growth in Kentucky & Tennessee.

Most businesses waste money on videos that don’t convert.

We create strategic video campaigns that attract, engage, and drive real revenue.

  • What is Video Strategy?

    Video strategy is the intentional use of video to achieve specific business goals.

    At its core, it aligns your brand’s messaging with engaging, high-quality content designed to attract, convert, and retain your ideal audience.

    Through targeted storytelling, video strategy ensures every video serves a purpose—whether it’s driving traffic, boosting sales, or enhancing customer loyalty.

    With a well-executed video strategy, you’ll see measurable results that align with your marketing objectives and help your business grow.

  • What is Engaging Content?

    Engaging content captures attention, sparks emotion, and compels your audience to take action.

    It's more than just delivering a message—it’s about creating a connection.

    Through dynamic storytelling, captivating visuals, and purposeful design, engaging content keeps your audience hooked and wanting more.

    Whether you're looking to educate, entertain, or inspire, we create content that resonates deeply and encourages meaningful interaction with your brand.

  • What Are Measurable Results?

    Measurable results mean every piece of content we create is designed with clear goals and trackable outcomes.

    From increasing brand awareness to driving sales or boosting customer retention, we focus on delivering videos that produce tangible, data-driven results.

    Our approach combines creative storytelling with strategic analytics, ensuring each video not only engages but also contributes to your business objectives.

    With detailed performance metrics, we’ll help you see the real impact of your investment.

GOAL

Our goal for Red Towel Trust was to:

GET Hilltopper sports fans who want to support the WKU athletes

TO signup for monthly memberships on their website

BY creating a series a videos focused on spotlighting how Red Towel Trust helps the athletes.

CASE STUDY

RESULTS

We are actively growing Red Towel Trust membership sign-ups.

Within the last 6 months we helped drive 100 memberships by an increase of 400%.

Giving more opportunities for Red Towel Trust and the players they support.

How We Do It

We create content in stages to find, educate, and convert Hilltopper enthusiasts into members.

WHAT’S IT LOOK LIKE?

Awareness Stage

Videos we know Hilltopper fans want to watch.

Consideration Stage

Videos that educate Hilltoppers on how they can support players.

Decision Stage

Videos meant to drive Hilltopper supporters toward signups for membership.

GOAL

Our goal for SOCU was to:

GET first generation Americans in Southern Kentucky

TO inquire about their banking services

BY creating a comedic video advertising campaign bringing awareness to the various products offered.

CASE STUDY

RESULTS

This campaign was launched in 2024.

With campaign distribution on Amazon, social media, and regional broadcast networks,

It drove a 400% increase in website visits and doubled conversions for each product.

How We Did It

Each product was targeted towards a different ICP with a content strategy developed towards that specific ICP.

WHAT’S IT LOOK LIKE?

Curious how it works?

Watch as we walk a client through our process—breaking down analytics, fine-tuning content, and ensuring every piece works toward a measurable goal.

This is how we turn attention into results.

We’re FORERUNNER, I’m Andrew.

As a longtime advocate within the Bowling Green, KY business community, I’ve had the privilege of serving on advisory committees and panels, working closely with local entrepreneurs, and actively engaging with the growth of our region.

Working alongside talented professionals inside the WKU Innovation Campus here in Bowling Green, I am deeply committed to fostering meaningful partnerships with local organizations and leaders.

My passion lies in creating collaborative, impactful projects that amplify the unique strengths of our community. Whether through developing strategic video campaigns or bringing a fresh perspective to local initiatives, my goal is to be a trusted partner, invested in your vision from start to finish.

Let’s discuss how we can achieve your goals together—schedule a call, and let’s create something exceptional.